Google Ads (formerly Google Adwords) is by far the most popular online marketing platform in the world and is constantly being expanded by Google and optimized with new applications. Billing can be done either after a click (PPC – Pay per Click) in the Google Display Network (GDN) or via CPM (per thousand impressions), but […]
Google’s organic search is and will remain an important visitor channel for online shops. According to the SEO tool provider SEMRush, search engines, above all Google, provide 37.5% of e-commerce traffic. So if you want to build a really large and successful online shop, there is no way around e-commerce SEO. Search engine optimization for online […]
